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Sony to sell latest PlayStation console in China

SHANGHAI, China - Officials of Sony Computer Entertainment Inc.'s Chinese joint ventures announce in Shanghai on Dec. 11, 2014, the start of sales in China from Jan. 11, 2015, of its PlayStation 4 home-use video game console and PS Vita handheld gaming console.

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Tokyo Game Show kicks off amidst changing industry trends

TOKYO, Sept. 17 Kyodo - Photo taken Sept. 17, 2015 at the Tokyo Game Show in Chiba, east of Tokyo, shows Sony Computer Entertainment Inc.'s VR headset for its game console PlayStation 4 "PlayStation VR." The device, which will be released in 2016, is on display at the event.

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Tokyo Game Show 2014 begins

CHIBA, Japan - Sony Computer Entertainment Inc. demonstrates its virtual reality headset designed for use with its game console, PlayStation 4, at the Tokyo Game Show 2014 at the Makuhari Messe convention center in Chiba, east of the capital, on Sept. 18, 2014. One of the world's three major game shows begins the same day for a run until Sept. 21, expecting to draw 220,000 visitors.

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Tokyo Game Show 2014 begins

CHIBA, Japan - Sony Computer Entertainment Inc. demonstrates its virtual reality headset designed for use with its game console, PlayStation 4, at the Tokyo Game Show 2014 at the Makuhari Messe convention center in Chiba, east of the capital, on Sept. 18, 2014. One of the world's three major game shows begins the same day for a run until Sept. 21, expecting to draw 220,000 visitors.

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34 games, incl. Dragon Quest, for PS4 to be released

TOKYO, Japan - Atsushi Morita (L), an executive of Sony Computer Entertainment Inc., explains in Tokyo on Sept. 1, 2014, about the release of Square Enix Co.'s Dragon Quest Heroes, one of 34 new software games for the PlayStation4 scheduled to be launched by the end of 2015. The game will go on sale next spring as the first Dragon Quest game for the PS in about 10 years.

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Head of ex-Sony brand VAIO computer maker meets press

TOKYO, Japan - Takayuki Sekitori, president of VAIO Corp., meets reporters in Tokyo on July 1, 2014, at the launch of the new company, the successor to the former Sony brand of computers.

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Sony unveils new head-mounted 3D display for games

LOS ANGELES, United States - A visitor uses a prototype head-mounted display that projects a 3D theater of games on the screen, presented by Sony Computer Entertainment Inc., at the 2014 Electronic Entertainment Expo in Los Angeles, California, on June 11, 2014.

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Andrew House

LOS ANGELES, United States - Andrew House, president of Sony Computer Entertainment Inc., holds a press conference in Los Angeles on June 9, 2014, ahead of the start of the 2014 Electronic Entertainment Expo, or E3.

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Sony vows to complete restructuring in FY 2014

TOKYO, Japan - Sony Corp. President Kazuo Hirai announces the company's management policy for fiscal 2014, at a press conference at Sony's headquarters in Tokyo on May 22, 2014. Hirai vowed to complete a series of restructuring measures in the business year through March 31, 2015, by selling off the company's personal computer business and drastically cutting costs to revive its flagging electronics operations.

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Sony vows to complete restructuring in FY 2014

TOKYO, Japan - Sony Corp. President Kazuo Hirai announces the company's management policy for fiscal 2014, at a press conference at Sony's headquarters in Tokyo on May 22, 2014. Hirai vowed to complete a series of restructuring measures in the business year through March 31, 2015, by selling off the company's personal computer business and drastically cutting costs to revive its flagging electronics operations.

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Sony expects 50 bil. yen group net loss in FY 2014 on restructuring

TOKYO, Japan - Kenichiro Yoshida, executive vice president and chief financial officer of Sony Corp., briefs reporters on his company's group earnings forecast at a press conference in Tokyo on May 14, 2014. Sony expects to remain in the red in the year ending March 2015 with a group net loss of 50 billion yen due to restructuring costs including expenses related to the sale of its personal computer business.

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Sony expects 50 bil. yen group net loss in FY 2014 on restructuring

TOKYO, Japan - Kenichiro Yoshida, executive vice president and chief financial officer of Sony Corp., briefs reporters on his company's group earnings forecast at a press conference in Tokyo on May 14, 2014. Sony expects to remain in the red in the year ending March 2015 with a group net loss of 50 billion yen due to restructuring costs including expenses related to the sale of its personal computer business.

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Sony's PlayStation 4 hits Japanese market

TOKYO, Japan - (From L to R) Sony Computer Entertainment Inc. President and CEO Andrew House, Ryo Watanabe, the first Japanese customer for the PlayStation 4, Sony Computer Entertainment Japan President Hiroshi Kawano, and actress and fashion model Mayuko Kawakita celebrate in Tokyo's Ginza district on Feb. 22, 2014, as the the gaming unit of Sony Corp. launched the successor to the PlayStation 3 console in Japan.

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Sony's PlayStation 4 hits Japanese market

TOKYO, Japan - Ryo Watanabe, the first Japanese customer for the PlayStation 4, is flanked by Sony Computer Entertainment Inc. President and CEO Andrew House (L) and Sony Computer Entertainment Japan President Hiroshi Kawano (R) in Tokyo's Ginza district on Feb. 22, 2014, as the gaming unit of Sony Corp. began selling the successor to the PlayStation 3 console in Japan.

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Sony to fall into red

TOKYO, Japan - Kazuo Hirai, president of Sony Corp., releases the company's latest earnings forecast for the year through March 2014, at a press conference in Tokyo on Feb. 6, 2014. Hirai said Sony is expecting a group net loss of 110 billion yen for the year, against an earlier projected profit of 30 billion yen, citing disposal costs for its personal computer business and sluggish television sales.

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Sony to fall into red

TOKYO, Japan - Kazuo Hirai, president of Sony Corp., ends a press conference in Tokyo on Feb. 6, 2014. Hirai said Sony is expecting a group net loss of 110 billion yen for the year through March 2014, against an earlier projected profit of 30 billion yen, citing disposal costs for its personal computer business and sluggish television sales.

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Sony to fall into red

TOKYO, Japan - Kazuo Hirai, president of Sony Corp., is pictured during a press conference in Tokyo on Feb. 6, 2014. Hirai said Sony is expecting a group net loss of 110 billion yen for the year through March 2014, against an earlier projected profit of 30 billion yen, citing disposal costs for its personal computer business and sluggish television sales.

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Sony launches PlayStation 4

NEW YORK, United States - Sony Computer Entertainment Inc. CEO Andrew House (L) hands the new PlayStation 4 game console to its first customer Joey Chiu (C) during an event in New York on Nov. 15, 2013.

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Sony PlayStation 4

TOKYO, Japan - Sony Computer Entertainment Inc. announces in Tokyo on Sept. 9, 2013, that it will start selling its PlayStation 4 home gaming console on Feb. 22, 2014, in Japan.

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E3 game show

LOS ANGELES, United States - Photo shows Sony Computer Entertainment Inc.'s new game console, the PlayStation 4, displayed at the Electronic Entertainment Expo, or E3, a key gaming industry event in Los Angeles on June 11, 2013. The company plans to launch the console in the upcoming holiday season.

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E3 game show

LOS ANGELES, United States - Visitors try Sony Computer Entertainment Inc.'s new game console, the PlayStation 4, during the Electronic Entertainment Expo, or E3, a key gaming industry event in Los Angeles on June 11, 2013.

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E3 game show

LOS ANGELES, United States - Sony Computer Entertainment Inc. President Andrew House speaks during an interview in Los Angeles on June 11, 2013. Seen at left is the company's new game console, the PlayStation 4, which was unveiled at the Electronic Entertainment Expo, or E3, a key gaming industry event.

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E3 game show

LOS ANGELES, United States - Visitors try Sony Computer Entertainment Inc.'s new game console, the PlayStation 4, during the Electronic Entertainment Expo, or E3, a key gaming industry event in Los Angeles on June 11, 2013.

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Sony head speaks on new PlayStation

NEW YORK, United States - Sony Computer Entertainment Inc. President Andrew House speaks during an exclusive interview with Kyodo News in New York on Feb. 21, 2013. House said he anticipates a strong launch of the newly unveiled PlayStation 4, the first overhaul of the iconic gaming device since 2006.

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Sony unveils PlayStation 4

NEW YORK, United States - Sony Computer Entertainment Inc. President and Group CEO Andrew House launches the PlayStation 4 in New York on Feb. 20, 2013, marking the first overhaul of its home gaming machine since the 2006 release of the PlayStation 3.

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Sony Computer Entertainment's House

TOKYO, Japan - Andrew House, president of Sony Computer Entertainment Inc., speaks during an interview in Tokyo on Dec. 15, 2011.

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Sony begins selling tablet computers in Japan

TOKYO, Japan - Customers (two people in the center) who bought Sony Corp.'s tablet computer in Tokyo on Sept. 17, 2011, the date of its launch, are given prizes in a promotional event. Sony aims to become the leader in Android-based tablets and chase Apple Inc., maker of the popular iPad, in the broader tablet market.

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PlayStation Vita

TOKYO, Japan - Photo shows the PlayStation Vita, a new video game console from Sony Computer Entertainment Inc., the game unit of Sony Corp. SCE said Sept. 14, 2011, that it plans to release the game console in Japan on Dec. 17, 2011.

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SCE to release PlayStation Vita in December

TOKYO, Japan - Personnel including Sony Computer Entertainment Inc. President Andrew House (2nd from L) hold SCE's video game console PlayStation Vita in Tokyo on Sept. 14, 2011. Sony Computer Entertainment Japan, a division of SCE, announced the same day that it plans to release PlayStation Vita in Japan on Dec. 17, 2011, with preorders starting on Oct. 15, 2011.

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Sony tablet displayed in Berlin

BERLIN, Germany - A visitor examines Sony Corp.'s new tablet computer at a trade show for consumer electronics and appliances in Berlin, Germany, on Sept. 2, 2011.

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E3 video game show in L.A.

LOS ANGELES, United States - Photo shows Sony Computer Entertainment Inc.'s booth at the E3 video game show in Los Angeles on June 7, 2011, the opening day of the event.

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Sony unveils new PlayStation

LOS ANGELES, United States - Sony Corp. Executive Vice President Kazuo Hirai unveils PlayStation Vita, its new gaming console, in Los Angeles on June 6, 2011. Sony Computer Entertainment Inc. is promoting PS Vita as the next generation portable entertainment platform.

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Sony to launch its 1st tablet computer

TOKYO, Japan - Women hold the S1 type (L) and the S2 type (R) of tablet computer by Sony Corp. on April 26, 2011. The company announced a plan to launch around the world in the fall the tablet, its first such device, aiming to take the second-largest share in the global market after Apple Inc., maker of the popular iPad.

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Sony to launch its 1st tablet computer

TOKYO, Japan - Sony Corp. announced on April 26, 2011, its plan to launch the S1 type (L) and the S2 type (R) of tablet computer around the world in the fall, its first such device, aiming to take the second-largest share in the global market after Apple Inc., maker of the popular iPad.

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Sony to release successor to handheld PlayStation

TOKYO, Japan - Sony Computer Entertainment Inc. President Kazuo Hirai holds up the successor to the PlayStation Portable handheld game console on Jan. 27, 2011, in Tokyo. The company plans on releasing the product at year-end, which will have both wireless and local networks, as well as third-generation mobile phone connectivity.

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Sony to release successor to handheld PlayStation

TOKYO, Japan - Photo shows successor to the Sony Computer Entertainment Inc. PlayStation Portable handheld game console, which was unveiled by the company on Jan. 27, 2011, in Tokyo. The company plans on releasing the product at year-end, which will have both wireless and local networks, as well as third-generation mobile phone connectivity.

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Sony's Reader tablets

TOKYO, Japan - Woman holds models of Sony Corp's Reader tablet computer launched Dec. 10, 2010. Sharp Corp. launched its Galapagos tablet computer the same day.

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Sony returns to black in April-Sept.

TOKYO, Japan - Chief Financial Officer Masaru Kato briefs reporters in Tokyo on the company's financial results for the April to September period on Oct. 29, 2010. The company swung back into the black as a result of a favorable performance in the game business and personal computer sectors as well as its cost-cutting efforts.

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10,000-yen price cut for Sony's PSPgo

TOKYO, Japan - Photo shows the ''PSPgo,'' an Internet-use-only PlayStation Portable game console. On Oct. 25, 2010, Sony Computer Entertainment Inc. announced a 10,000 yen cut in the product's price to 16,800 yen in a bid to shore up its sluggish sales ahead of the yearend sales campaign.

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Sony unveils autumn PC models including super-light, slim Vaio X

TOKYO, Japan - Photo shows a super-light, slim Vaio X computer which Sony Corp. will release in Japan on Oct. 22. The Vaio X with an 11.1-inch screen is only around 13.9 millimeters thick and weighs just about 655 grams, which Sony says is the lightest notebook with a liquid crystal display of 10 inches or bigger.

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Sony to launch its first Netbook computer in August

TOKYO, Japan - Models hold up Sony Corp.'s VAIO W series of lower-cost Netbook personal computers during a presentation in Tokyo on July 7. Sony will sell the VAIO W series with limited functionality focusing on Internet access in August for around 60,000 yen.

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SCE to expedite PS3-based non-game content business

LOS ANGELES, United States - Kazuo Hirai, president of Sony Computer Entertainment Inc., speaks in an interview with Kyodo News in Los Angeles July 16. Hirai expressed willingness to expedite the firm's online distribution of non-game video content such as movies and television programs via its PlayStation 3 game consoles.

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Sony to launch new PSP game player for Japan market on Sept. 20

TOKYO, Japan - Sony Computer Entertainment Inc. said July 17 it will launch a new PlayStation Portable handheld game player for the Japanese market on Sept. 20, hoping to sharpen its competitive edge against Nintendo Co.'s popular DS handheld console.

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SCE chief Hirai vows to substantially cut operating loss

SANTA MONICA, United States - Sony Computer Entertainment Inc. President Kazuo Hirai speaks in an interview with Kyodo News in Santa Monica, California, on July 11. HIrai vowed to substantially reduce a loss on game machine operations through cost-cutting measures in the current fiscal year to March 2008.

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Sony to release new digital Walkman music players, stereo sets

TOKYO, Japan - Sony Corp. will start releasing on Oct. 21 five types of new digital Walkman music players and three types of component stereos that enable music to be download from an online service without the need to use a personal computer. The features of the new Walkman models include reduced distortion of low-pitch sounds and improved functions to reduce exterior noise levels.

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Tokyo video game show kicks off

CHIBA, Japan - Visitors try Sony Computer Entertainment Inc.'s PlayStation 3 console at Tokyo Game Show 2006 that kicked off Sept. 22 at the Makuhari Messe convention center in Chiba Prefecture.

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Tokyo video game show kicks off for 3-day run

CHIBA, Japan - Ken Kutaragi, president of Sony Computer Entertainment Inc., speaks at the Tokyo Game Show 2006 at the Makuhari Messe convention center in Chiba on Sept. 22, the opening day of the three-day event.

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Nintendo's new game console Wii to debut on Dec. 2 in Japan

CHIBA, Japan - Nintendo Co. said on Sept. 14 it will launch its next-generation Wii video game console (in photo) on Dec. 2 in Japan, hoping to attract more game enthusiasts during the Christmas shopping season than its major domestic rival Sony Computer Entertainment Inc.

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PlayStation 3 release to be delayed until early November

TOKYO, Japan - Ken Kutaragi, president and chief executive officer of Sony Computer Entertainment Inc., speaks about the delay of the release of Sony's new PlayStation 3 video game console in Tokyo on March 15.

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Microsoft's Xbox 360 debuts in Japan

TOKYO, Japan - Peter Moore (L), vice president of Microsoft Corp., hands out a new Xbox 360 video game console to a customer at a video rental shop Dec. 9 in Tokyo. Microsoft started selling the next-generation video game console ahead of its two Japanese competitors, Sony Computer Entertainment Inc. and Nintendo Co.